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		<title>The deviousness of DB Breweries</title>
		<link>http://fushnchups.co.nz/2009/04/04/the-deviousness-of-db-breweries/</link>
		<comments>http://fushnchups.co.nz/2009/04/04/the-deviousness-of-db-breweries/#comments</comments>
		<pubDate>Sat, 04 Apr 2009 05:40:22 +0000</pubDate>
		<dc:creator>fushnchupsblog</dc:creator>
				<category><![CDATA[Beer]]></category>

		<guid isPermaLink="false">http://www.fushnchups.co.nz/?p=326</guid>
		<description><![CDATA[A story has emerged over the last few days that one of NZ largest breweries, DB Breweries, have somehow managed to copyright the term &#8220;radler&#8221;. Now, for the non-beer-fanatics among you, a radler is a style of beer, just as lagers, ales, bitters etc are a style of beer. Radlers originated in Germany, and it [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=fushnchups.co.nz&#038;blog=8312507&#038;post=326&#038;subd=fushnchups&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p style="text-align:center;"><img class="aligncenter" title="glass o beer" src="http://fushnchups.files.wordpress.com/2009/07/glass_beer.jpg?w=480" alt="" /></p>
<p>A story has emerged over the last few days that one of NZ largest breweries, DB Breweries, have somehow managed to <a href="http://www.stuff.co.nz/waikato-times/news/2313944/Beer-advocate-froths-over-brewerys-action/" target="_blank">copyright the term &#8220;radler&#8221;</a>.</p>
<p>Now, for the non-beer-fanatics among you, a radler is a style of beer, just as lagers, ales, bitters etc are a style of beer. Radlers originated in Germany, and it is a low-alcohol drink similar to a shandy.</p>
<p>Quite a few breweries around the world produce beers in the radler style, including the <a href="http://www.greenmanbrewery.co.nz/" target="_blank">Green Man brewery</a> in Dunedin, and DB&#8217;s Monteith&#8217;s brewery.</p>
<p>I don&#8217;t think an Australian breweries make it because, let&#8217;s be honest, it&#8217;s a shit drink. If a sheila insists on a shandy, she has lemonade mixed with whatever&#8217;s on tap. End of story.</p>
<p>But that&#8217;s beside the point.</p>
<p>Now, you may think it&#8217;s no big deal. Two breweries making a certain style of beer and naming it as such, right? Happens all the time. Just about any brewery makes a lager, a bitter, a pale ale, a stout.</p>
<p>But no, in this case DB have somehow managed to copyright the word &#8220;radler&#8221;, and have let their legal heavies loose on Green Man, threatening all sorts of unpleasantness unless they stop calling their beer a radler. Which they have, changing it to &#8220;Green Man Cyclist&#8221; (radler is German for cyclist. Obviously cyclists like weak beer. Unlike mountain bikers. But I digress).</p>
<p>Basically Green Man can&#8217;t be arsed fighting the legal threats, and have chosen the path of least resistance. Fair enough, it&#8217;s hard enough for a craft brewery to turn a profit as it is.</p>
<p>DB are the people responsible for <a href="http://www.tui.co.nz/" target="_blank">Tui</a>, BTW. Due to that fact alone, they deserve not a moment&#8217;s sympathy.</p>
<p>Anyway, hopefully my ramblings have made it clear that this is a gross injustice. To use an analogy probably more familiar to NZ readers, if a winery copyrighted the word &#8220;chardonnay&#8221; and then threatened legal action against anyone else calling their wine chardonnay, there would be uproar (and yes I know all about the champagne naming issue, but the point remains).</p>
<p>DB have exploited the ignorance of the NZ intellectual property people with regards to an obscure beer style to somehow squeeze this through. Which is amazing in itself: surely their first thing they would do would be to google the word being copyrighted?</p>
<p>So anyway, to cut a very long story short, the crew from <a href="http://www.realbeer.co.nz/blog/2009/04/radler-battle-continues.html" target="_blank">RealBeer NZ</a> are calling for a boycott on DB products. However, I don&#8217;t think this is the most effective way to teach DB a lesson, as it presumes that educated beer drinkers buy their products in the first place (yes I know a couple of Monteiths beers are passable, but they&#8217;re not exactly wonderful).</p>
<p>So, forget about the boycott. Instead, grab a sux-peck of one of <a href="http://www.greenmanbrewery.co.nz/beers.html" target="_blank">Green Man&#8217;s brews</a> tonight.</p>
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		<title>You forgot the hops, bro.</title>
		<link>http://fushnchups.co.nz/2009/03/20/you-forgot-the-hops-bro/</link>
		<comments>http://fushnchups.co.nz/2009/03/20/you-forgot-the-hops-bro/#comments</comments>
		<pubDate>Fri, 20 Mar 2009 04:46:55 +0000</pubDate>
		<dc:creator>fushnchupsblog</dc:creator>
				<category><![CDATA[Beer]]></category>

		<guid isPermaLink="false">http://fushnchups.co.nz/?p=129</guid>
		<description><![CDATA[An open letter to all New Zealand Breweries. Dear Brewers, There are four ingredients in beer: water, malted barley, hops, and yeast. Sure, some of you, especially the bigger operations, probably add a whole bunch of preservatives and other additives that I&#8217;d rather remain ignorant of, but basic beer brewing requires just those four things. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=fushnchups.co.nz&#038;blog=8312507&#038;post=129&#038;subd=fushnchups&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="glass o beer" src="http://imagecache.allposters.com/images/pic/FIP/BV-38-C~Glass-of-Beer-Posters.jpg" alt="" width="218" height="315" /></p>
<p><strong>An open letter to all New Zealand Breweries. </strong></p>
<p>Dear Brewers,</p>
<p>There are four ingredients in beer: water, malted barley, hops, and yeast.</p>
<p>Sure, some of you, especially the bigger operations, probably add a whole bunch of preservatives and other additives that I&#8217;d rather remain ignorant of, but basic beer brewing requires just those four things.</p>
<p>Water, malted barley, hops, and yeast.</p>
<p>Notice anything?</p>
<p>No? Then let me point it out to you.</p>
<p>HOPS.</p>
<p>Please use some.</p>
<p>Regards,</p>
<p>Fush &#8216;n&#8217; Chups Admin</p>
<p><em>NZ beer reviews coming soon.</em></p>
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